Learn the craft of franchising
from the people who built the industry.
Curated content from Shri Gaurav Marya ji (Chairman, FI Holdings), the Franchise India YouTube channel, and the private IFC training vault. Access scales with your role.
Chairman's Corner
Books · keynote talks · articles from Shri Gaurav Marya ji. 37 years of franchise wisdom distilled.
The Science of Reproducing Success
Gaurav Marya ji's framework for scaling businesses through franchising. The definitive read for anyone building a replicable model.
Gaurav Marya
Take Charge: Building an Entrepreneur Mindset
Foundational guide for entrepreneurial thinking. Starter book for first-time founders and investors.
Gaurav Marya
It Takes Two to Tango
Partnership dynamics — essential for anyone entering a franchisor-franchisee or joint-venture relationship.
Gaurav Marya
Why Franchise India Was Started — the Vision Now
Chairman on the 37-year journey and where FI is headed next.
Gaurav Marya
Franchising in Tier 2 & 3 Cities
Regional expansion strategies — where real India growth is happening.
Gaurav Marya
How to Make Your Business Funding Ready (BEx)
Preparation blueprint for brands seeking investor capital.
Gaurav Marya · BEx Academy
The Principles of Business Excellence (BEx)
Core operational frameworks for building a durable business.
Gaurav Marya · BEx Academy
Inviting Entrepreneurs with Innovative Ideas (Franstart)
For venture-stage founders: positioning your concept to attract franchisees.
Gaurav Marya · Franstart
From Local Icons to Global Players
International expansion playbook — read before any Master Franchise conversation.
Gaurav Marya
How to Buy a Franchise on a Limited Budget
Capital-efficient franchise selection — share with ₹10–25L first-timers.
Gaurav Marya
Franchise the Future: Why Going Green is the Next Big Growth Strategy
Sustainability as a competitive edge in franchising.
Gaurav Marya
Understanding Google's SGE and What It Means for Franchising
AI-era search and franchise discovery — what FI is preparing for.
Gaurav Marya
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Educational content curated by FAI. Books and videos © their respective authors. IFC Vault access is confidential and logged. FAI is not SEBI-registered.